With Conversational Landing Pages, you can take potential customers from an ad directly to a conversation with your bot or team! You can create Conversational Landing Pages as a standalone Playbook or use any of your existing bot Playbooks in landing page form as well!
In this doc, we'll cover
- creating, designing, and sharing a new Conversational Landing Page (CLP) from scratch
- using CLPs with your existing bot Playbooks
- things to note
Conversational Landing Pages are available on our Pro plan and above.
How to Create a New Conversational Landing Page
First, go to the Playbooks homepage, click New Playbook, and then Chat Playbook.
Here you will be given the option to create a new Playbook. Select Conversational landing page.
You'll be brought into the visual builder where you can create your bot flow with skills, questions, and goals!
Customize Your Landing Page's Design
You'll see two tabs within the top navigation bar to help you customize your landing page - Styles and Content.
Within the Styles tab, you'll be able to edit the color of your landing page. You can use either a solid color or a gradient. Click the Background fill dropdown to change which you're using.
For the Gradient, you can select two colors. Click in the box for Color 1 or Color 2 to select or enter a HEX, RGB, or HSL value!
Within the Content section, you'll be able to customize the header of your landing page to include your company logo, your company name, a custom logo, and an optional title!
For more on uploading a company logo or changing your company information, click here!
Sharing your Landing Page
On the Share tab, you can edit the URL slug of your landing page! Clicking "View" will show you what your landing page will look like!
If you've set up a custom subdomain for your landing pages, you'll see that CNAME before the slug. If you want to learn more about setting up a custom subdomain, click here!
Remember to turn on your landing page when you're ready!
Using Landing Pages with your Existing Bot Playbooks
You may have created bot Playbooks previously that you'd love to use on a landing page. That's no problem! If you click into any of your existing Playbooks, you'll see the Landing Page tab along the top navigation bar. All your options for your landing page live in this page!
Here, you'll be able to change the URL slug for your landing page here.
We provide a standard subdomain to you so you can use these as quickly as possible. If you want to create a custom subdomain, head to your bot settings and click on "Conversational Landing Pages."
Look and Feel
Background Gradient: Click into either Color 1 and Color 2 to select a color or input custom HEX, RGB, or HSL values. Or, you can click "Try a random gradient" to have Drift generate a gradient for you!
Branding: there will be three options to select from with branding in the top left corner of your Conversational Landing Page
- Company logo - this will directly pull from the Company Logo in your settings
- Custom logo - you can choose to upload a logo of your choice. We will automatically resize it for you
- Company name - this will directly pull from the Company Name in your Drift settings
We offer the ability to track data through Google Analytics or Facebook Pixel Tracking.
Testing and Enabling Your Conversational Landing Page
At any time, you can click View to launch your landing page.
To enable or disable your landing page, click Turn on / Turn off.
You can create a Custom Domain Name for your Landing Pages. Check out the help doc here!
If you'd like to embed your Conversational Landing Pages directly into your page, check out our developer documentation!
Conversational Landing Pages are typically meant for ad campaigns, so we automatically hide them from search engines by default.