With Conversational Landing Pages, you can take potential customers from an ad directly to a conversation with your bot or team! You can create Conversational Landing Pages as a standalone Playbook or use any of your existing bot Playbooks in landing page form as well!
In this doc, we'll cover
- Creating, designing, and sharing a new Conversational Landing Page (CLP) from scratch
- Using CLPs to test a bot Playbook
- Things to note
Conversational Landing Pages are available on our Premium plan and above.
How to Create a New Conversational Landing Page
First, go to the Playbooks homepage, click Create new Playbook, and then select Create Chat Playbooks
Here you will be given the option to create a new Playbook. Select landing page playbook.
You'll be brought into the visual builder where you can create your bot flow with skills, questions, and goals!
Customize Your Landing Page's Design
You'll see two tabs within the top navigation bar to help you customize your landing page - Styles and Content.
Within the Styles tab, you'll be able to edit the color of your landing page. You can use either a solid color or a gradient. Click the Background fill dropdown to change which you're using.
For the Gradient, you can select two colors. Click in the box for Color 1 or Color 2 to select or enter a HEX, RGB, or HSL value!
Color Mode: You can select either Light mode or Dark mode. Light mode consists of dark text on light backgrounds, while Dark mode consists of light text on dark backgrounds.
Within the Content section, you'll be able to customize the header of your landing page to include your company logo, your company name, a custom logo, and an optional title!
For more on uploading a company logo or changing your company information, click here!
Sharing your Landing Page
On the Share tab, you can edit the URL slug of your landing page!
If you've set up a custom subdomain for your landing pages, you'll see that CNAME before the slug. If you want to learn more about setting up a custom subdomain, click here!
Testing your Landing Page
Testing your Landing Page playbook. Head to the flow builder tab of your landing page playbook. Make sure that the playbook is turned on. If a landing page playbook is off then you will not be able to test it. Once you've made sure your playbook is on all you have to do is click the "Test Bot" button which will open up your landing page in a new tab!
Drift Insider Note:
Did you know we have a class on this topic over on Drift Insider? Check it out HERE
You can create a Custom Domain Name for your Landing Pages. Check out the help doc here!
If you'd like to embed your Conversational Landing Pages directly into your page, check out our developer documentation!
Conversational Landing Pages are typically meant for ad campaigns, so we automatically hide them from search engines by default.