In this training, hear from two of Drift's product and strategy experts on how they:
- Leverage Salesforce campaigns to measure net new lead opportunities and opportunities from existing contacts separately
- Use Segments in Drift to create highly personalized experiences for buyers on our website
- Target contacts based on previous activity – like reactivating dormant leads and converting them into sales meetings
- Pass contact data from other systems into Drift
- Auto-identify any existing contact of your business with Drift
Access the training with this link here.